Turkish Param enters European BNPL market


Param, one of Turkey's biggest FinTechs, is entering the European market with the acquisition of leading CEE Buy Now, Pay Later (BNPL) provider Twisto. Setting the scene for wider global expansion, Param is introducing its technology and integrated embedded finance products and services to Europe.

One of the first Czech FinTechs, Twisto was acquired from previous proprietor Zip Co for an undisclosed sum. The transaction reinforces the company’s future, providing it with financial resilience and opportunities for growth as it aims for profitability in 2023.



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