Leading independent finance firm Bibby Financial Services has been awarded a prestigious marketing prize by the Institute of Public Relations.
The company won a Gold Award for its ‘Business Basics” campaign in the Business-to-Business category, at the Institute’s Cream Awards held in Bristol.
The winning campaign was devised by Bibby Financial Services, Group Marketing Manager Diane Blinkhorn and Public Relations consultancy BCLO. The entry was judged by a panel of industry experts and evaluated in three key areas: excellence, creativity and results.
Commenting on the win, Diane Blinkhorn said “We are delighted to have won this prestigious award against fierce competition from a range of businesses in a variety of sectors. The win is recognition of the fact that, used strategically, marketing communications can contribute to the overall business performance.”